Costs and Pricing
The retail price for the published item is determined based on printing costs, the author's selected profit margin, and the fee charged by the distributor for distributed items. Printing costs for books are correlated to the page count, paper size, binding type, and color or black-and-white print. The author's margin is partitioned into 80% for the author and 20% for Lulu. It follows that Lulu claims no commission if the work is offered free of royalties. Lulu also offers free ISBN assignment and makes publications available on Amazon.com if the author so wishes. eBooks are also made available on iTunes and Barnes&Noble.com at no charge to the author if they so desire.
While Lulu does not charge for uploading material, a number of other fee-related services are offered, including cover design, general marketing, and making publications available through Barnes&Noble.com and other online retailers. Lulu also maintains an online store, "Lulu Marketplace," which offers publications for sale on their website at no up-front charge to the author, collects payments, and tracks royalties.
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Famous quotes containing the word costs:
“The real price of everything, what everything really costs to the man who wants to acquire it, is the toil and trouble of acquiring it.”
—Adam Smith (1723–1790)