Reviews of Start It Up: Why Running Your Own Business Is Easier Than You Think
"Probably the best book available on the subject." (Management Today)
"Brilliant. It's all here: the triumphs and disasters, the iron law of the business cycle and the timeless wisdom of those who've gone before him" (Brent Hoberman, founder of lastminute.com )
'Clear, thoughtful and passionate' (The Economist)
"Nine out of ten How-To books are a bore. This is the one out of ten. It's easy to read, with original ideas and useful advice for wannabe tycoons" (Jeff Randall, Sky News presenter and Daily Telegraph columnist )
Read more about this topic: Luke Johnson (businessman)
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