Critical Reception
While reviewing the album "American Life" (2003), Ken Tucker from Entertainment Weekly wrote that Madonna "has developed a mixture of acoustic and techno, of full-throated crooning and tight-larynxed hectoring, in lovely songs such as 'Love Profusion', 'Nothing Fails', and 'Intervention'." Sputnikmusic called it "a surprising and welcome change of pace. Sung to a lover, Madonna's vocals are warm and affecting, while Mirwais adds nice background vocals to the chorus. A pleasant acoustic guitar follows throughout the song, and provides a nice anchor for this inviting song." Jason Shawhan from About.com commented that the song is one of his favourites tracks from the album, writing that "It's a simple song, but the interplay of the backing vocals, acoustic guitar, and synth noises works perfectly for me. Sheer pop perfection, although the wordplay seems kind of clumsy." David Marryweather from Drowned in Sound wrote that it is a "nectar-laden pop bloom which have all the dashing whirl and giddying pull of a fairground waltzer, and likewise could only be hated by a dullard or a churl, have Madonna pouring robo-diva soul all over Mirwais’ perverse alchemy."
Sal Cinquemani from Slant Magazine called it "dull" and wrote that "it was reinvented into a vibrant piece of guitar-driven pop-rock by Ray Carroll." Ed Howard from Stylus Magazine wrote that "Love Profusion address Madonna's marriage to director Guy Ritchie, and it find the once-cynical pop star surprisingly open and emotional, which prompts her to spit out cliché after cliché as she tells us how happy she is." Spence D. from IGN Music wrote that "it's catchy in a down-tempo, neo folk sort of way. But the heavy-handed lyrics bring the song down."
Caroline Bansal from MusicOMH wrote a review for the song, commenting that:
"The verses of clipped vocals over staccato, strummed Spanish guitar are repetitive and almost literally monotonous. The chorus moves into more melodic territory, but the banality of the lyrics ('And the love vibration / You make me feel / You make me shine') coupled with the dance beat "drums" leave the listener disengaged. For the woman who brought us the likes of the sublime Live to Tell and more recent classics like Frozen, the verdict for Love Profusion can only be, "Could Do Better."
Read more about this topic: Love Profusion
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