Love Film - Operate Rental Services For Other Companies

Operate Rental Services For Other Companies

Besides its own DVD rental and purchase sites, LoveFilm also runs a number of such sites on behalf of other companies. The following is a list of previous white label services operated by LoveFilm.


As of 16 March 2010 the below rental services has ended and current customers of these companies have been changed to LoveFilm customers.

  • WHSmith Movies Direct - from the WH Smith bookstore chain.


As of 1 August 2012 the below rental services has ended and current customers of these companies have been changed to LoveFilm customers.

  • Tesco DVD Rental - Service for the Tesco supermarket chain website.
  • EasyCinema - Service in conjunction with the Easy Group.
  • Odeon Direct - Service in conjunction with the Odeon cinema chain.
  • Nectar DVD Rental - Service for the Nectar loyalty card.

As 2012 the below rental services has ended and current customers of these companies have been changed to LoveFilm customers.

  • CD-WOW! - an online retailer.
  • Sofa Cinema - the Guardian newspaper sponsors this site.

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