History
LongHorn Steakhouse was founded in 1981 by George McKerrow, Jr.. The first location, originally called LongHorn Steaks Restaurant & Saloon, opened on Peachtree Street in Atlanta, Georgia. The restaurant initially struggled financially. However, in January 1982, a sudden snowstorm trapped the area's commuter population within the city limits and McKerrow offered $1 drinks to the stranded motorists. This helped to turn the struggling restaurant around.
By 1990, the franchise expanded further south. It primarily has locations throughout the Eastern United States. It also has a few locations in the Midwest, Southwest, and Puerto Rico.
In August 2007, LongHorn Steakhouse, formerly owned and operated by RARE Hospitality International Inc., was purchased by Darden Restaurants, Inc.
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