Enter Nila Mack
Between December 1930 and January 1931, the title briefly changed from The Adventures of Helen and Mary to Land O' Make Believe. With Estelle Levy, Patricia Ryan, and Alwyn Cuesta in the title roles, the fairy tale program continued until March 17, 1934. After 229 broadcasts, Nila Mack took over as director and changed the title to Let's Pretend, "radio's outstanding children's theater."
Mack's Peabody Award-winning Let's Pretend began March 24, 1934, running for two decades before the final show on October 23, 1954. Adaptations included such classics and fairy tales as Cinderella, Sleeping Beauty, The Arabian Nights, Beauty and the Beast and Rumpelstiltskin.
The show always began with a characteristic tune, sometimes with lyrics, from its long-time sponsor Cream of Wheat. George Bryan and Jackson Wheeler were the announcers. Jean Hight became the program's director after Nila Mack's death in 1953.
A history of the show, Let's Pretend And The Golden Age Of Radio (BearManor Media 2004), was written by veteran actor Arthur Anderson, who did character roles on Let's Pretend at age 13 and was on the show almost every week (with time out for military service) until the program's demise.
The series received numerous awards, including two Peabody Awards, a Women’s National Radio Committee Award and five Radio Daily Awards.
In 1970 Telegeneral adapted these stories on vinyl records.
Read more about this topic: Let's Pretend
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