Leon Max - Early Life

Early Life

Leon was born Leonid Maxovich Rodovinski born in 1954 in Leningrad, Soviet Union (now Saint Petersburg, Russia). The son of a playwright, he attended an English school and read the novels of F. Scott Fitzgerald. On leaving school he became an apprentice in costume and set design with the Kirov Ballet aged 16, by 18 realised that the only way he could improve his lot was to flee Soviet Russia.

Of Russian Jewish background, Max obtained a visa to Israel i.e. Aliyah. Instead of changing planes in Vienna, he claimed political asylum.

He said during an interview to the Daily Mail : '‘I was being driven through Vienna in a government van. The streets were very beautiful but the signs were all in German, a language I did not speak. That was the moment I realised I had to sink or swim.’'

Changing his name to Leon Max by taking his fathers first name as his surname, Max enrolled at the New York Fashion Institute of Technology. He worked for New York fashion house Tahari, and then Los Angeles-based Bis, a women’s sportswear firm.

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