Lenticular Printing

Lenticular printing is a technology in which lenticular lenses (a technology that is also used for 3D displays) are used to produce printed images with an illusion of depth, or the ability to change or move as the image is viewed from different angles.

Examples of lenticular printing include prizes given in Cracker Jack snack boxes that showed flip and animation effects such as winking eyes, and modern advertising graphics that change their message depending on the viewing angle. This technology was created in the 1940s but has evolved in recent years to show more motion and increased depth. Originally used mostly in novelty items and commonly called "flicker pictures" or "wiggle pictures," lenticular prints are now being used as a marketing tool to show products in motion. Recent advances in large-format presses have allowed for oversized lenses to be used in lithographic lenticular printing.

Read more about Lenticular Printing:  Process, Construction, Types of Lenticular Prints, Motorized Lenticular, History of Lenticular Image Technology, Manufacturing Process

Famous quotes containing the word printing:

    Before printing was discovered, a century was equal to a thousand years.
    Henry David Thoreau (1817–1862)