Career
In the 1970s as FM radio took off Abrams worked as a consultant to these stations. His main innovation was the "Superstars of Rock and Roll" format designed to appeal to a demographic of white males aged between 12 and 24. Along with his partner Kent Burkhart he introduced the format to more than 100 stations across America. This format eschewed black music such as soul music in favour of white rock acts such as Led Zeppelin. This led to narrowcasting . Bill Adler of Def Jam Recordings said of Abrams that he was "...the greatest cultural criminal of the twentieth century".
Most recently he was the chief innovation officer for the Tribune Company (2008–2010) but prior to that founded XM Satellite Radio and served as Chief Programming Officer at that company until his departure in 2008, founded and ran notable radio consulting company Burkhart/Abrams, served as an internal consultant for ABC Radio, and helped develop nationwide radio formats such as Z-Rock and Radio Disney.
Additionally, he has been involved on the recording side of the music industry, producing Ah Via Musicom for guitar virtuoso Eric Johnson and appearing on several Alan Parsons Project CDs. He has also consulted and even managed such notable acts such as Yes, The Moody Blues, Steve Winwood, Iron Maiden, Bob Seger and EMI Records.
Read more about this topic: Lee Abrams
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