A Famous Trademark, of Sorts
Leary’s Book Store tied its advertising to the “The Bookworm,” a painting done in 1850 by the German painter and poet Carl Spitzweg. A cropped portion of this painting, showing the bookworm on a ladder, was used in Leary’s advertising and commercial signage.
Customers and browsers were routinely given bookmarks containing this image as well as informative posters related to the bookstore and its history.
Read more about this topic: Leary's Book Store
Famous quotes containing the words famous and/or sorts:
“Celebrity distorts democracy by giving the rich, beautiful, and famous more authority than they deserve.”
—Maureen Dowd, U.S. journalist. The New York Times, “Giant Puppet Show,” (September 10, 1995)
“Sternly, remorselessly, fate guides each of us; only at the beginning, when we’re absorbed in details, in all sorts of nonsense, in ourselves, are we unaware of its harsh hand.”
—Ivan Sergeevich Turgenev (1818–1883)