A Famous Trademark, of Sorts
Leary’s Book Store tied its advertising to the “The Bookworm,” a painting done in 1850 by the German painter and poet Carl Spitzweg. A cropped portion of this painting, showing the bookworm on a ladder, was used in Leary’s advertising and commercial signage.
Customers and browsers were routinely given bookmarks containing this image as well as informative posters related to the bookstore and its history.
Read more about this topic: Leary's Book Store
Famous quotes containing the words famous and/or sorts:
“What climbs the stair?
Nothing that common women ponder on
If you are worth my hope! Neither Content
Nor satisfied Conscience, but that great family
Some ancient famous authors misrepresent,
The Proud Furies each with her torch on high.”
—William Butler Yeats (18651939)
“I never see any difference in boys. I only know two sorts of boys. Mealy boys and beef-faced boys.”
—Charles Dickens (18121870)