A Famous Trademark, of Sorts
Leary’s Book Store tied its advertising to the “The Bookworm,” a painting done in 1850 by the German painter and poet Carl Spitzweg. A cropped portion of this painting, showing the bookworm on a ladder, was used in Leary’s advertising and commercial signage.
Customers and browsers were routinely given bookmarks containing this image as well as informative posters related to the bookstore and its history.
Read more about this topic: Leary's Book Store
Famous quotes containing the words famous and/or sorts:
“What climbs the stair?
Nothing that common women ponder on
If you are worth my hope! Neither Content
Nor satisfied Conscience, but that great family
Some ancient famous authors misrepresent,
The Proud Furies each with her torch on high.”
—William Butler Yeats (1865–1939)
“Make-believe is the avenue to much of the young child’s early understanding. He sorts out impressions and tries out ideas that are foundational to his later realistic comprehension. This private world sometimes is a quiet, solitary
world. More often it is a noisy, busy, crowded place where language grows, and social skills develop, and where perseverance and attention-span expand.”
—James L. Hymes, Jr. (20th century)