Kwik Trip

Kwik Trip/Kwik Star is a chain of convenience stores founded in 1965 with locations throughout Wisconsin and Minnesota under the name Kwik Trip, and in northeast Iowa under the name Kwik Star (to avoid confusion with QuikTrip). The company also operates stores under the name Hearty Platter and Tobacco Outlet Plus. Kwik Trip, Inc. is a privately held company headquartered in La Crosse, Wisconsin, and has more than 400 locations under its various names.

Unlike many other convenience store chains, the company is vertically integrated across most of its product lines. It carries bag/pitcher milk and orange juice in pouches under the Nature's Touch brand via their in-house dairy. These pouches are notable for the "Milk Moola" banner on the front top of the pouches (however the products are also offered in traditional jugs and bottles). Milk Moola is a Kwik Trip program that provides funding for schools, offering five cents per clipped pouch top. The program uses the catchphrase "Moola for Your Schoola".