Korn III: Remember Who You Are - Title and Packaging

Title and Packaging

During the recording process the band referred to the album as Korn III – a reference to the band's early material – later the title of the album was extended to Korn III – Remember Who You Are. Davis explained that meaning of the albums title with: "It comes down to one question: 'Who the fuck am I?' It's about remembering where we came from. The title sums up everything I'm talking about lyrically." Shaffer commented, "You can lose focus of why you wanted to start playing music in the beginning because you can get caught up in the money and the fame and the traveling. It’s kind of like, ‘OK, let’s hit the reset button'." Drummer Ray Luzier related in an interview with Altsounds:

Well, it's exactly what it reads as — it's "Korn III" because it's our third album with Ross Robinson. It's not like we're trying to start a new generation of KORN or anything, but I'm a permanent member now it feels like a mini fresh start. "Remember Who You Are"? Well, we're not in the giant comfy recording studio that we're used to, we tried not to be too overproduced and really tried to capture our passion. That's pretty much what this whole record's about. There was nothing like, "Let's try and play our instruments perfectly." It was much more, "Let's just rock this," and we played what we felt like at the time. It's all about the passion. I kind of miss that. You hear so many records nowadays that just sound perfect, and when you see the band live they're very untidy. You're just left with this feeling of, "Why? That sucks!" When we play our songs live, they sound just like the album, except with an added energy of the live scenario. We're kind of proud of that.

—Ray Luzier, "The Lowdown: Ray Luzier of Korn"

On May 14, the artwork for the album was revealed on Roadrunner Records official website. The front photo was shot in Oildale, California, described by Roadrunner Records as a "gripping image". Jay DiNitto from Noisecreep awarded it "album cover of the week". DiNitto compared the cover to Korn's earlier album's Life Is Peachy and their debut album Korn, saying that the album's cover "... is less elaborate, embracing a minimalism with a simple photo and hearkening back to the album art seen on their self-titled debut and their follow-up, Life Is Peachy." Doug Small, author of the book Korn, said that the band's debut album cover depicted "a little girl, all prettied up in a purple dress with a matching bow in her blonde hair, brings her swing to a stop in the playground to squint in the sun at the man standing before her." Small also described the Life Is Peachy cover as "a little boy, hair combed, straightening his tie in a gilt mirror; behind him looms a larger, shadowed presence. All three, according to DiNitto, depict a child abuse theme.

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