"Fresh FM" Branding
According to Radio & Records, KOIT acquired the "Fresh FM" branding for the San Francisco Bay Area on February 6, 2007. KOIT integrated the branding alongside their "Lite Rock, Less Talk" slogan.
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Famous quotes containing the word fresh:
“Remember the waterfront shack with the sign FRESH FISH SOLD HERE. Of course it’s fresh, we’re on the ocean. Of course it’s for sale, we’re not giving it away. Of course it’s here, otherwise the sign would be someplace else. The final sign: FISH.”
—Peggy Noonan (b. 1950)