Branding
On air imaging has come from mainly Century 21 and Jam Creative Productions. The original jingles (July 1992-September 1993) were re-sings of Century 21's 'Madison Avenue' package. Between September 1993 and August 1994 the station used TM Century re-sings of a WPLJ package. The 1997-2002 jingle package was a re-sing of Jams 'Ultimate One' package (originally created for BBC Radio 1). A recent package (the '...And Now' package) was originally produced by Jam for KIMN in Denver, Colorado and re-sung for KLFM 96.7, although these were never used on air by KLFM. Most of KLFM's on air branding (jingles, promotions, etc.) is now produced in-house at UKRD's production department in Bristol.
Read more about this topic: KL.FM 96.7