Golden Ticket Draw
During the first three weeks of Big Brother Series 7, Channel 4 conducted a promotion in conjunction with Nestle to distribute 100 "golden tickets" randomly throughout Kit Kats, in a style reminiscent of the story Charlie and the Chocolate Factory. Members of the public finding these tickets were permitted to use them to give themselves a chance to become a Big Brother housemate and bypass the standard auditions process.
Golden ticket holders were invited to a television show where one of them, Susie Verrico, was chosen to enter the House by Aisleyne Horgan-Wallace, picking a ball out of a machine at random.
This contest caused some controversy, with the Advertising Standards Authority saying that the terms and conditions of the draw should have been made clearer in related advertisements, and that an independent adjudicator should have been present before and during the draw.
Famous quotes containing the words draw, golden and/or ticket:
“You have but little more to do than throw up your cap for entertainment these American days.... Farmers sons will stare by the hour to see a juggler draw ribbons from his throat, though he tells them it is all deception. Surely, men love darkness rather than light.”
—Henry David Thoreau (18171862)
“Your golden hair Margarete
your ashen hair Shulamith.”
—Paul Celan [Paul Antschel] (19201970)
“I view askance a book that remains undisturbed for a year. Oughtnt it to have a ticket of leave? I think I may safely say no book in my library remains unopened a year at a time, except my own works and Tennysons.”
—Carolyn Wells (18621942)