Keeley Institute - Reaction

Reaction

The Keeley Institute offered a "scientific" treatment for alcoholism, something that until then was treated by various "miraculous" cures and other types of quackery. The Keeley Cure became popular, with hundreds of thousands eventually receiving it. From the beginning, Keeley's decision to keep his formula a secret drew sharp criticism from his peers. The Keeley Institute's popularity with the public never translated to popularity with the medical profession. Medical professionals generally approached commercial cures, such as the Keeley Cure, with skepticism. A promotional brochure for one hospital specifically singled out the Keeley Cure in its language.

Walnut Lodge Hospital has no specific Gold cures, or new mysterious drugs, to produce permanent restoration in a few weeks. Inebriety is a disease of the brain and nervous system, and there are no shortcuts to health.

Many individuals and groups, especially those within the mainstream medical profession, attempted to analyze the Keeley Cure for its ingredients and reports varied widely as to their identity. Strychnine, alcohol, apomorphine, willow bark, ammonia, and atropine were among the many suggested chemicals.

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