Career
Laws' radio show was syndicated throughout Australia for many years and was consistently one of the most popular and influential programs in the Australian media. Laws is also a familiar voice for generations of Australians through his large and varied body of work as a voice-over artist for commercials, and as a celebrity endorser of commercial products, notably Valvoline motor oil, with his popular catchphrase "Valvoline, you know what I mean" and Oral-B toothbrushes (the slogan "Oral-B, the toothbrush more dentists use.")
Laws was on Australian talk radio longer than any other broadcaster and as a result of his popularity, for many years he has been cited as Australia's highest-paid radio personality. Although he commented regularly on topical news, Laws did not consider himself a journalist, saying he considered himself foremost to be an entertainer and salesman. Laws had become one of the most influential media personalities in Australia over the last three decades, and one of the few commercial radio personalities whose interviews with state and federal political leaders are considered to have a significant influence of the course of politics in New South Wales especially, and Australia in general.
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