Call-in
Pyne gradually tired of being a disc jockey who made comments about politics and current events. He developed his on-air persona as an opinionated host who knew something about everything. He returned to WILM (AM) in Wilmington, where he debuted as a talk show host in 1950. He would later tell reporters that he first experimented with two-way talk during his time in Kenosha. His new show was unique. He named it It's Your Nickel, a popular idiomatic phrase when a call from a pay phone cost five cents. The format was Pyne expressing his opinions on various topics. Listeners would call to ask questions, offer their own opinions, or raise new topics. At first, Pyne didn't put callers on the air; he paraphrased for the audience what they had said. Soon the callers and his interaction with them became the heart of the show. Pyne became famous for arguing with or insulting those with whom he disagreed. One of his trademark insults was, "Go gargle with razor blades."
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