Alternative Jingles
Jingles can also be used for parody purposes, popularized in Top 40/CHR radio formats primarily Hot30 Countdown, used primarily for branding reasons.
Television station idents have also introduced their own audio jingles to strengthen their brand identities, for example the melodic motifs of Channel 4's Fourscore or BBC One's 'Circle' idents.
Jingles are also the vital part of Radio. As radio is only concerned with the voice, Jingles played important role in every program of radio. Almost all the radio ads are based on jingles for their identification.
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Famous quotes containing the word alternative:
“Our mother gives us our earliest lessons in love—and its partner, hate. Our father—our “second other”Melaborates on them. Offering us an alternative to the mother-baby relationship . . . presenting a masculine model which can supplement and contrast with the feminine. And providing us with further and perhaps quite different meanings of lovable and loving and being loved.”
—Judith Viorst (20th century)