Jesuit Missions of Chiquitos - Tourism

Tourism

Shortly after the start of the restoration effort, the potential for tourism in the missions was assessed in a report published by UNESCO in 1977.

To promote the missions as a tourist destination, travel agencies, chambers of commerce and industry, the towns' mayors, native communities and other institutions organized the Lanzamiento mundial del Destino Turístico "Chiquitos", Misiones Jesuíticas de Bolivia, a five-day tourist event lasting from March 23–27, 2006. Journalists and international tour operators were shown the important tourist attractions, and introduced to the culture through visits to museums, local workshops, various concerts, native dances, high masses, processions, crafts festivals, and local cuisine. The organisers’ goal initially was to raise the number of tourists from 25,000 to 1 million per year over a ten-year period, which would have represented US$400 million of income. Subsequently, in the face of lack of support from the Bolivian government and the downturn of the national and local economies, a more modest goal of attracting between 200,000 and 250,000 people per annum was established.

Tourism is now an important source of income for the region, amounting in Concepción Municipio alone to US$ 296,140, or 7.2% of the annual gross production. An additional US$ 40,000 or 1% comes from crafts. According to a report published by the "Coordinadora Interinstitucional de la Provincia Velasco" in 2007, 17,381 people visited San Ignacio de Velasco, the largest town in the region, as tourists in 2006. About 30% of them came from outside of Bolivia. The main attraction for tourists are the nearby missions of San Miguel de Velasco, San Rafael de Velasco and Santa Ana de Velasco. Tourism to San Ignacio de Velasco generated 7,821,450 Bolivianos in income in 2006. Tourism income is ostensibly translated to improvements in the infrastructure, although there has been criticism that earmarked funds do not always reach their intended destinations. Other than cultural tourism to the missionary circuit and musical festivals, the region offers many natural attractions like rivers, lagoons, hot springs, caves and waterfalls, although there is no infrastructure to support tourism in this regard.

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