Jessie (Toy Story) - Merchandising

Merchandising

Disney heavily promoted Jessie following the release of Toy Story 2, as she gave them a character that they could market to girls, something the original film did not really provide. Among the items released were:

  • Several 10" and 12" fashion-style dolls
  • Several plush and rag doll-type dolls
  • Action figures in the Toy Story 2 and Toy Story and Beyond lines.
  • Wallets, purses and other accessories for girls
  • Nightlights and other bedroom accessories
  • Costumes and dress-up sets
  • High-end sculptures and collectibles

Read more about this topic:  Jessie (Toy Story)