Cultural Impact
The increasing number of sequels in the Jaws series was spoofed in the 1989 film Back to the Future Part II (which was produced by Steven Spielberg and featured Jaws 3 star Lea Thompson), when Marty McFly travels to the year 2015 and sees a theater showing Jaws 19, (fictionally directed by Max Spielberg) with the tagline "This time it's REALLY personal!". This alludes to the tagline of Jaws: The Revenge: "This time it's personal." After being "attacked" by a promotional volumetric image of the shark outside the theatre, Marty says "the shark still looks fake."
The tagline "This time it's personal" has become a mocked cliché, particularly applied to sequels. For example, the low-budget Canadian film Macbeth 3000: This Time, It's Personal and the music album Periphery II: This Time It's Personal both incorporate the phrase into their titles.
Comedian Richard Jeni performed a popular stand-up routine based solely on this film.
Read more about this topic: Jaws The Revenge
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