Jan Carlzon - Quotes

Quotes

  • "We have 50,000 moments of truth every day." - said at the start of the First Wave seminars to turn SAS around in 1982 and referring to every time an employee of the company came into contact with a customer.
  • "An individual without information can't take responsibility. An individual with information can't help but take responsibility."
  • "I learned that, before you reach an objective, you must be ready with a new one, and you must start to communicate it to the organization. But it is not the goal itself that is important."
  • "Mistakes can usually be corrected later; the time that is lost in not making a decision can never be retrieved”.
  • "... the right to make mistakes is not equivalent to the right to be incompetent, especially not as a manager."

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