General Motors Career
He joined GM as a statistician in 1927 in the Chicago sales and service branch and slowly worked his way up through the ranks, becoming president of the corporation in 1965. Most of his career was spent at the Cadillac Division, becoming head of the division in 1957. Roche became vice-president of General Motors in 1957, and executive vice-president and board member in 1962.
Read more about this topic: James Roche (General Motors)
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