Reception
Overall Jagex is a well-received company, ranking 59th in the UK's 2007 Sunday Times Best 100 Companies to Work For.
In its 2008 profile of RuneScape's IP, Develop concluded that: "In addition to being one of the most profitable, Jagex is also the UK’s largest independent developer by staff level, and one of the biggest employers. Its commercial model should make it a poster boy for the disintermediation of publishers and the ‘direct to consumer’ distribution channel in which so many developers place their hopes."
In the past Jagex had been accused of marketing RuneScape towards young children, despite having a 13+ age requirement. The age requirement has since been removed, allowing players under 13 in the game but only allowing them to communicate through a chat system known as Quick Chat; a database of preset sentences. Players may request removal from the Quick Chat system by providing proof of parental consent.
Gerhard has stated that he wishes to change the perception of RuneScape as a children's game, stating that "the real average age is 16. And there's this perception that there's 8 year old boys playing the game and it's mad."
In April 2012, an update introducing what has been argued to encourage gambling to underage children, and which simultaneously changed Jagex's position regarding real-world trading of virtual goods, provoked discontent among their playerbase, leading to a petition being created by the community against Insight Venture Partners, the majority shareholders in Jagex, in the belief that they were putting profit ahead of the player-base.
Read more about this topic: Jagex
Famous quotes containing the word reception:
“Satire is a sort of glass, wherein beholders do generally discover everybody’s face but their own; which is the chief reason for that kind of reception it meets in the world, and that so very few are offended with it.”
—Jonathan Swift (1667–1745)
“To the United States the Third World often takes the form of a black woman who has been made pregnant in a moment of passion and who shows up one day in the reception room on the forty-ninth floor threatening to make a scene. The lawyers pay the woman off; sometimes uniformed guards accompany her to the elevators.”
—Lewis H. Lapham (b. 1935)
“To aim to convert a man by miracles is a profanation of the soul. A true conversion, a true Christ, is now, as always, to be made by the reception of beautiful sentiments.”
—Ralph Waldo Emerson (1803–1882)