Corporate History
After initially creating the Jagex name and logo for their projects Andrew Gower and Paul Gower began trading under the Jagex name in 1999, describing Jagex Software as a "small software company based in England who specialise in producing top-quality Java-games for webpages." That same year they began work on the MMORPG RuneScape, which was released in January 2001. In December 2001, Andrew Gower, Paul Gower, and Constant Tedder launched Jagex in its current incarnation, with Tedder as its CEO. Jagex Ltd formally acquired the Jagex name from Andrew Gower in 2001.
RuneScape grew dramatically; one year after its release over a million free accounts had been registered. The game was originally supported by advertisements, however, the Dot-com bubble meant that there were fewer advertisers willing or able to sign with Jagex. One of the first tasks of the new company was to create a paid version of the game with extra features, to support hosting costs and continued development. This was achieved on 27 February 2002 when the pay-to-play version of RuneScape was released. It gained 5,000 subscribers in the first week, making it one of the largest Java pay-to-play games in the world at the time.
Until the release of War of Legends in 2010, the company used the slogan "Java Gaming Experts" as it had only produced games written in Java up to that point. Following the launch of the Flash-based War of Legends, the company name was said to stand for "Just About the Game Experience".
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