Business
In Singapore, J C is recognized as a creative entrepreneur & marketer for making magic a successful career and business. He is the founder & creative magic producer for Concept:Magic, which produces his shows, special projects and manages magic talents. He is also the co-founder (along with 'Magic Babe' Ning) and executive producer for Mighty Magic Factory, a Kids' Educational and Entertainment Company.
J C was a Spirit of Enterprise Nominee 2007 which recognizes individuals/ business with exceptional entrepreneurial spirit. He is highly influenced by Jack Trout's & Al Ries' 'Positioning' marketing strategy which he adopts extensively in his businesses.
J C and Ning are also currently the highest paid magicians in Singapore.
In March 2011, J C was invited to speak at the first TEDxNTU event where he was the closing speaker. At the event, he shared his thoughts on creativity in his talk entitled "Behind the Magic: The Value of Being Different".
Read more about this topic: J C Sum
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