ITV Day was a programming block that broadcast on ITV1 from 9.25am until 6.00pm on weekdays and launched on 11 April 2005. The presentation was created by Bruce Dunlop Associates and said "ITV Day effectively creates a new brand, with along with a change in programming and schedule will alter viewer perception".
The "ITV Day" brand disappeared from screens in January 2006, as ITV1 presentation was relaunched, along with the entire ITV family of channels.
Read more about ITV Day: Branding, Programmes
Famous quotes containing the word day:
““The Greeks used to say,” he said bitterly, using a phrase that had been a long time on his mind, “that when a man became a slave, on the first day he lost one-half of his virtue.””
—John Dos Passos (1896–1970)