Commercial Deployment
Starting in 2005, the BBC has begun encouraging UK-based Internet service providers to adopt multicast-addressable services in their networks by providing BBC Radio at higher quality than is available via their unicast-addressed services. This has also been supported by a variety of commercial radio networks, including BBC, GCap Media, EMAP and Virgin Radio.
The German public-service broadcasters ARD and ZDF and the Franco-German network Arte offer their TV program multicasted on several networks. Austrian Internet service provider Telekom Austria offers its Digital Subscriber Line (DSL) customers a TV set-top box that uses multicast addressing in receiving TV and radio broadcasts. In Germany, T-Home, a brand of Deutsche Telekom, offers a similar service.
Read more about this topic: IP Multicast
Famous quotes containing the word commercial:
“So by all means let’s have a television show quick and long, even if the commercial has to be delivered by a man in a white coat with a stethoscope hanging around his neck, selling ergot pills. After all the public is entitled to what it wants, isn’t it? The Romans knew that and even they lasted four hundred years after they started to putrefy.”
—Raymond Chandler (1888–1959)