The International Recording Media Association (IRMA), previously known as the International Tape Association (ITA), is an international trade association dealing with every facet of recording, media and related industries. Their membership includes raw material providers, manufacturers, replicators, duplicators, packagers, copyright holders, and others.
Founded in 1970 by media pioneer Larry Finley, IRMA today counts such recording media giants as Sony, Panasonic, JVC, BMG, Universal, Fuji, Eastman Kodak, Warner, and EMI among its member companies.
According to their official website:
- IRMA has been around more than 30 years. Beginning with the introduction of the audiocassette, through the home video revolution, and right up to the current digital and electronic delivery era, IRMA has always been the organization companies have turned to for news, networking, market research, information services, and leadership."
Famous quotes containing the words recording, media and/or association:
“Self-expression is not enough; experiment is not enough; the recording of special moments or cases is not enough. All of the arts have broken faith or lost connection with their origin and function. They have ceased to be concerned with the legitimate and permanent material of art.”
—Jane Heap (c. 1880–1964)
“The media transforms the great silence of things into its opposite. Formerly constituting a secret, the real now talks constantly. News reports, information, statistics, and surveys are everywhere.”
—Michel de Certeau (1925–1986)
“It is not merely the likeness which is precious ... but the association and the sense of nearness involved in the thing ... the fact of the very shadow of the person lying there fixed forever! It is the very sanctification of portraits I think—and it is not at all monstrous in me to say ... that I would rather have such a memorial of one I dearly loved, than the noblest Artist’s work ever produced.”
—Elizabeth Barrett Browning (1806–1861)