The intention economy is an approach to viewing markets and economies focusing on buyers as a scarce commodity. The consumers' intent to buy drives the production of goods to meet their specific needs. It is also the title of Doc Searls book: The Intention Economy: When Customers Take Charge published in May, 2012.
Famous quotes containing the words intention and/or economy:
“One feels inclined to say that the intention that man should be “happy” is not included in the plan of “Creation.””
—Sigmund Freud (1856–1939)
“Cities need old buildings so badly it is probably impossible for vigorous streets and districts to grow without them.... for really new ideas of any kind—no matter how ultimately profitable or otherwise successful some of them might prove to be—there is no leeway for such chancy trial, error and experimentation in the high-overhead economy of new construction. Old ideas can sometimes use new buildings. New ideas must use old buildings.”
—Jane Jacobs (b. 1916)