Inline Linking - Common Uses of Linked Content

Common Uses of Linked Content

The ability to display content from one site within another is part of the original design of the Web's hypertext medium. Common uses include:

  • Web architects may deliberately segregate the images of a site on one server or a group of servers. Hosting images on separate servers allows the site to divide the bandwidth requirements between servers. As an example, the high-volume site Slashdot stores its "front page" at slashdot.org; individual stories on servers such as games.slashdot.org or it.slashdot.org; and serves images for each host from images.slashdot.org.
  • An article on one site may refer to copyrighted images or content on another site, avoiding rights and ownership issues that copying the original files might raise, although this practice is generally not accepted due to resulting bandwidth issues.
  • Many web pages include banner ads. Banner ads are images hosted by a company that acts as middleman between the advertisers and the web sites on which the ads appear. The tag may specify a URL to a CGI script on the ad server, including a string uniquely identifying the site producing the traffic, and possibly other information about the person viewing the ad, previously collected and associated with a cookie. The CGI script determines which image to send in response to the request.
  • Some websites hotlink from a faster server to increase client loading speed.
  • Hit counters or Web counters show how many times a page has been loaded. Several companies provide hit counters that are maintained off site and displayed with an inline link.

Read more about this topic:  Inline Linking

Famous quotes containing the words common, linked and/or content:

    “There is something antique, even, in his style of treating his subject, reminding us that Heroes and Demi-gods, Fates and Furies, still exist; the common man is nothing to him, but after death the hero is apotheosized and has a place in heaven, as in the religion of the Greeks.”
    —Henry David Thoreau (1817–1862)

    “The sensual and spiritual are linked together by a mysterious bond, sensed by our emotions, though hidden from our eyes. To this double nature of the visible and invisible world—to the profound longing for the latter, coupled with the feeling of the sweet necessity for the former, we owe all sound and logical systems of philosophy, truly based on the immutable principles of our nature, just as from the same source arise the most senseless enthusiasms.”
    —Karl Wilhelm Von Humboldt (1767–1835)

    “... the aspiring immigrant ... is not content to progress alone. Solitary success is imperfect success in his eyes. He must take his family with him as he rises.”
    —Mary Antin (1881–1949)