Industrial marketing (or business to business marketing) is the marketing of goods and services by one business to another. Industrial goods are those an industry uses to produce an end product from one or more raw materials.
Read more about Industrial Marketing: Industrial, or Business To Business (B2B) Marketing, Blurring Between B2B and B2C, Competitive Tendering, Bidding Process, Non-tender Purchasing, Developing A Sales Strategy/solution Selling/technical Selling, From Cannon Fodder To Preferred Tenderer, The Key Features of A Successful Industrial Sales Organisation, The Internet and B2B Marketing
Famous quotes containing the word industrial:
“... men and women are not yet free.... The slavery of greed endures. Little child workers, the hope of the future, are sacrificed to industry. Young men are sent out by the billion to die for profits.... We must destroy industrial slavery and build industrial democracy.... The people everywhere must come into possession of the earth [second, third, and fourth ellipses in source].”
—Sara Bard Field (1882–1974)