Inattentional blindness, also known as perceptual blindness, is failure to notice an unexpected stimulus that is in plain sight. This typically happens because humans are overloaded with stimuli. It is impossible to pay attention to all stimuli that is present in one's environment. A person’s attention cannot be focused on everything, and therefore, everyone experiences inattentional blindness. This is due to the fact that they are unaware of the unattended stimuli. Inattentional blindness also has an effect on people’s perception. There have been multiple experiments performed that demonstrate this phenomenon.
Read more about Inattentional Blindness: Experiments Demonstrating Inattentional Blindness, Possible Causes, Exploitations
Famous quotes containing the word blindness:
“For the “superior morality” of which we hear so much, we too would desire to be thankful: at the same time, it were but blindness to deny that this “superior morality” is properly rather an “inferior criminality” produced not by greater love of Virtue, but by greater perfection of Police; and of that far subtler and stronger Police, called Public Opinion.”
—Thomas Carlyle (1795–1881)