Mascot
The unofficial mascot of the Idaho Lottery is “BALL”, a large, life-sized symbol of the red Powerball. “BALL” boasts a circumference of 132 inches and made its debut in television commercials in 2006. The Powerball commercials featuring “BALL” won critical acclaim from the Northwest Addy Awards with a Best of Show Award. The commercial campaign depicted “BALL” being so huge it could not fit through revolving doors, into elevators, or up escalators. More recently, “BALL” made appearances at special events and community venues such as collegiate and professional sporting events.
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