Click Campaign
Hukoomi, Qatar's government online portal, is the Gateway to Government.ictQATAR announced that the portal is meant to be a resource for everyone that lives and works in Qatar, as well as those planning to visit. Through Hukoomi, users can experience the benefits of having information and services from 48 government ministries and councils in one central, easy to navigate place.
The CLICK campaign features the image of children whose parents' lives are made easier and more efficient by using Hukoomi. The advertisements stress how simple it is to use the service and the benefits the time saved will have - namely being able to spend more time with your family. "Mom got a health card" and "daddy paid the water bill" are the two e-services to be first promoted.The campaign, which will be prominently displayed throughout Qatar on billboards and road signs, will run throughout 2009 and highlight different services on a regular basis. Ads will also appear on numerous popular websites.
Read more about this topic: Ict QATAR
Famous quotes containing the word campaign:
“You campaign in poetry. You govern in prose.”
—Mario Cuomo (b. 1932)