Impression Management
In the work titled 'The Presentation of Self in Everyday Life' (1959), Goffman demonstrated that in FtF communication, people use verbal and nonverbal languages to present appropriately and favorably to others since they care about the image or impression they leave for others and others' perceiption towards them. This phenomenon is called impression management. While in text-based CMC, the modification of impression is limited to "language, typographic, and chronemic information."
Read more about this topic: Hyperpersonal Model, Related Theory
Famous quotes containing the words impression and/or management:
“My impression about the Panama Canal is that the great revolution it is going to introduce in the trade of the world is in the trade between the east and the west coast of the United States.”
—William Howard Taft (1857–1930)
“This we take it is the grand characteristic of our age. By our skill in Mechanism, it has come to pass, that in the management of external things we excel all other ages; while in whatever respects the pure moral nature, in true dignity of soul and character, we are perhaps inferior to most civilised ages.”
—Thomas Carlyle (1795–1881)