Hotel Indigo is a chain of boutique hotels, part of the InterContinental Hotels Group. It is promoted as being "the industry’s first branded boutique hotel experience." The concept includes a retail-inspired design concept with changes throughout the year. Guestrooms feature murals, area rugs, duvets and slipcovers that change periodically. Public spaces are transformed seasonally through changing aromas, music, artwork, murals and directional signage. Hotel Indigo competes with Starwood's Aloft Hotels.
Read more about Hotel Indigo: History, Open, Under Construction, Planned
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“Consider his life which was valueless
In terms of employment, hotel ledgers, news files.
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—Stephen Spender (1909–1995)