History of Newspapers and Magazines - 16th Century (avvisi, Gazettes)

16th Century (avvisi, Gazettes)

One example of this type of merchant was the 16th century German financialist, Fugger. He not only received business news from his correspondents, but also sensationalist and gossip news as well. It is evident in the correspondence of Fugger with his network that fiction and fact were both significant parts of early news publications.

16th century Germany also saw subscription-based, handwritten news. Those who subscribed to these publications were generally low-level government officials and also merchants. They could not afford other types of news publications, but had enough money to pay for a subscription, which was still expensive for the time.

Avvisi, or Gazzettes (not gazettes), were a mid-16th century Venice phenomenon. They were issued on single sheets, folded to form four pages, and issued on a weekly schedule. These publications reached a larger audience than handwritten news had in early Rome. Their format and appearance at regular intervals were two major influences on the newspaper as we know it today. The idea of a weekly, handwritten newssheet went from Italy to Germany and then to Holland.