Stamp Club
Procter & Gamble sponsored the radio show, "Ivory Stamp Club of the Air" during the Great Depression. The show was hosted by "Captain Tim" Healy, an authentic explorer and world traveler. H. E. Harris was contracted by P&G to send each new club member a stamp album, badge and packet of stamps in exchange for an Ivory soap wrapper. To receive more stamp packets, members could send two soap wrappers and 10¢. When the last show was broadcast in 1936, the club had 2.5 million members. Many of them became Harris customers and helped build the company into one of the largest stamp businesses in the world.
Read more about this topic: Henry Ellis Harris
Famous quotes containing the words stamp and/or club:
“The man whose action habitually bears the stamp of his mind is a genius, but the greatest genius is not always equal to himself, or he would cease to be human.”
—Honoré De Balzac (17991850)
“In another year Ill have enough money saved. Then Im gonna go back to my hometown in Oregon and Im gonna build a house for my mother and myself. And join the country club and take up golf. And Ill meet the proper man with the proper position. And Ill make a proper wife who can run a proper home and raise proper children. And Ill be happy, because when youre proper, youre safe.”
—Daniel Taradash (b. 1913)