History
Heat was launched in February 1999 as a general interest entertainment magazine, at a cost of more than £4m. However, unlike other Emap (now Bauer) magazine launches before and after, it was not an immediate success, with a circulation below 100,000. A series of revamps quickly repositioned the magazine as a less serious, more gossip-oriented magazine aimed at women, and circulation quickly grew. A series of high-profile celebrity relationships, such as Jennifer Aniston and Brad Pitt provided ample material, while reality shows such as Big Brother and Pop Idol grew popular at just the right time to help fill pages. Heat achieved record sale figures when Jade Goody had a make-over and was first on the front cover after her stint in Big Brother 3 (2002) and later when Nikki Grahame and Pete Bennett from Big Brother 7 split and Nikki spoke exclusively to Heat (2006).
In 2009/10 heat spearheaded a campaign alongside Girls Aloud's Nicola Roberts advocating the banning of sunbed use in the UK for under-18s. The campaign was a success and a bill was passed by Parliament shortly before the 2010 General Election.
The site crashed after the magazine was mentioned on Channel 4's Million Pound Drop Live, it took up to 8 days to restore the site.
Read more about this topic: Heat (magazine)
Famous quotes containing the word history:
“Regarding History as the slaughter-bench at which the happiness of peoples, the wisdom of States, and the virtue of individuals have been victimized—the question involuntarily arises—to what principle, to what final aim these enormous sacrifices have been offered.”
—Georg Wilhelm Friedrich Hegel (1770–1831)
“The foregoing generations beheld God and nature face to face; we, through their eyes. Why should not we also enjoy an original relation to the universe? Why should not we have a poetry and philosophy of insight and not of tradition, and a religion by revelation to us, and not the history of theirs?”
—Ralph Waldo Emerson (1803–1882)
“The History of the world is not the theatre of happiness. Periods of happiness are blank pages in it, for they are periods of harmony—periods when the antithesis is in abeyance.”
—Georg Wilhelm Friedrich Hegel (1770–1831)