History
Heat was launched in February 1999 as a general interest entertainment magazine, at a cost of more than £4m. However, unlike other Emap (now Bauer) magazine launches before and after, it was not an immediate success, with a circulation below 100,000. A series of revamps quickly repositioned the magazine as a less serious, more gossip-oriented magazine aimed at women, and circulation quickly grew. A series of high-profile celebrity relationships, such as Jennifer Aniston and Brad Pitt provided ample material, while reality shows such as Big Brother and Pop Idol grew popular at just the right time to help fill pages. Heat achieved record sale figures when Jade Goody had a make-over and was first on the front cover after her stint in Big Brother 3 (2002) and later when Nikki Grahame and Pete Bennett from Big Brother 7 split and Nikki spoke exclusively to Heat (2006).
In 2009/10 heat spearheaded a campaign alongside Girls Aloud's Nicola Roberts advocating the banning of sunbed use in the UK for under-18s. The campaign was a success and a bill was passed by Parliament shortly before the 2010 General Election.
The site crashed after the magazine was mentioned on Channel 4's Million Pound Drop Live, it took up to 8 days to restore the site.
Read more about this topic: Heat (magazine)
Famous quotes containing the word history:
“All history and art are against us, but we still expect happiness in love.”
—Mason Cooley (b. 1927)
“To summarize the contentions of this paper then. Firstly, the phrase ‘the meaning of a word’ is a spurious phrase. Secondly and consequently, a re-examination is needed of phrases like the two which I discuss, ‘being a part of the meaning of’ and ‘having the same meaning.’ On these matters, dogmatists require prodding: although history indeed suggests that it may sometimes be better to let sleeping dogmatists lie.”
—J.L. (John Langshaw)
“The myth of independence from the mother is abandoned in mid- life as women learn new routes around the mother—both the mother without and the mother within. A mid-life daughter may reengage with a mother or put new controls on care and set limits to love. But whatever she does, her child’s history is never finished.”
—Terri Apter (20th century)