Corporate History
The agency was born from the merger with Eurocom S.A. Each letter in RSCG corresponds to the name of each of their founders: Roux, Séguela, Cayzac, and Goudard.
- 1970 Bernard Roux, Jacques Séguéla establish their agency Roux Séguéla
- 1972 Alain Cayzac joins Roux Séguéla, becoming Roux Séguéla Cayzac
- 1975 Havas Conseil reconstituted as Eurocom holding company
- 1976 Roux Séguéla Cayzac merges with Jean-Michel Goudard to form RSCG
- 1991 Eurocom S.A. acquires RSCG to form Euro RSCG
- 1997 Euro RSCG Worldwide moves its headquarters from Paris to New York
- 2012 Euro RSCG Worldwide rebrands network as Havas Worldwide
Read more about this topic: Havas Worldwide
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