Ideas
In 2000, de Bono advised a UK Foreign Office committee that the Arab–Israeli conflict might be due, in part, to low levels of zinc found in people who eat unleavened bread (e.g. pita flatbread), a known side-effect of which is aggression. He suggested shipping out jars of Marmite to compensate.
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Famous quotes containing the word ideas:
“Three elements go to make up an idea. The first is its intrinsic quality as a feeling. The second is the energy with which it affects other ideas, an energy which is infinite in the here-and-nowness of immediate sensation, finite and relative in the recency of the past. The third element is the tendency of an idea to bring along other ideas with it.”
—Charles Sanders Peirce (1839–1914)
“A man of sense, though born without wit, often lives to have wit. His memory treasures up ideas and reflections; he compares them with new occurrences, and strikes out new lights from the collision. The consequence is sometimes bons mots, and sometimes apothegms.”
—Horace Walpole (1717–1797)
“I’m not afraid of facts, I welcome facts but a congeries of facts is not equivalent to an idea. This is the essential fallacy of the so-called “scientific” mind. People who mistake facts for ideas are incomplete thinkers; they are gossips.”
—Cynthia Ozick (b. 1928)