Hainan Airlines's frequent-flyer program is called Fortune Wings Club (simplified Chinese: 金鹏俱乐部; traditional Chinese: 金鵬俱樂部; pinyin: Jīn Péng Jùlèbù). The airlines's subsidiaries Hong Kong Airlines, Hong Kong Express Airways, Lucky Air, China West Air are also parts of the program. It is also possible for passengers to collect miles on the airlines which have codeshares with Hainan Airlines. Members can earn miles on flights as well as through consumption with Hainan Airlines's credit card. When enough miles are collected, members can be upgraded to Elite members which are divided into two tiers: Fortune Wings Gold membership and Silver Card membership. Elite membership can enjoy extra privileged services.
| Tier Level | Benefits | Requirements |
|---|---|---|
| Gold |
|
50,000 miles or 40 flights |
| Silver |
|
30,000 miles or 20 flights |
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