Gunpei Yokoi - Career

Career

In 1970, Hiroshi Yamauchi, president of Nintendo at the time, came to a hanafuda factory Yokoi was working at and took notice of a toy, an extending arm, which Yokoi made for his own amusement during spare time as the company's janitor and machine maintenance man. Yamauchi ordered Yokoi to develop it as a proper product for the Christmas rush. The Ultra Hand was a huge success, and Yokoi was asked to work on other Nintendo toys including the Ten Billion Barrel puzzle, a miniature remote-controlled vacuum cleaner called the Chiritory, a baseball throwing machine called the Ultra Machine, and a "Love Tester". He worked on toys until the company decided to make video games in 1974, when he became one of its first game designers, only preceded by Genyo Takeda. While traveling on the Shinkansen, Yokoi saw a bored businessman playing with an LCD calculator by pressing the buttons. Yokoi then got the idea for a watch that doubled as a miniature game machine for killing time, and went on to create Game & Watch, a line of handheld electronic games. In 1981, Yamauchi appointed Yokoi to supervise Donkey Kong, an arcade game created by Shigeru Miyamoto. Yokoi explained many of the intricacies of game design to Miyamoto at the beginning of his career, and the project only came to be approved after Yokoi brought Miyamoto's game ideas to the president's attention.

After the worldwide success of Donkey Kong, Yokoi continued to work with Miyamoto on the next Mario game, Mario Bros. He proposed the multiplayer concept and convinced his co-worker to give Mario some superhuman abilities, such as the ability to jump from higher places unharmed.

After Mario Bros., Yokoi produced several R&D1 games such as Kid Icarus and Metroid. He also designed ROB and the Game Boy, the latter of which became a worldwide success. Another of his creations, the Virtual Boy, was a big failure, but was not why he left Nintendo soon after. According to his colleague Yoshihiro Taki, "Yokoi had originally decided to retire at 50 to do as he pleased. His retirement had simply been a bit later than planned." According to David Sheff's book Game Over, Yokoi never actually intended for the console to be released in its present form. However, Nintendo pushed the Virtual Boy to market so that it could focus development resources on the Nintendo 64.

Amid the failure of the Virtual Boy, Yokoi left Nintendo on August 15, 1996 after 31 years at the company. However, he did not leave before completing the more successful Game Boy Pocket as a going-away present in July of that year. Leaving with several of his subordinates to form a new company called Koto, Yokoi led the development of the Bandai WonderSwan handheld gaming machine.

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