Business Model
Goats has thrived mostly on revenue from advertising and merchandise, especially t-shirts.
As a pioneer in the web-comics industry, Rosenberg once experimented with micropayments, and the experience convinced him that a business model based on them as a primary source of income would not work for Goats.
Previously, "Premium" and "Super-Premium" services could be purchased which allowed access to extra content (including another Rosenberg comic, "Patent Pending", and a collection of bonus strips) for one year. These services have been discontinued indefinitely, although all the content is still on the site for previous customers. Those who would very much like to catch up on that content now seem to be out of luck.
Read more about this topic: Goats (webcomic)
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