From Global Village To Global Theatre
No chapter in Understanding Media, or later books, contains the idea that the Global Village and the electronic media create unified communities. In fact, in an interview with Gerald Stearn, McLuhan says that it never occurred to him that uniformity and tranquillity were the properties of the Global Village. McLuhan argued that the Global Village ensures maximal disagreement on all points because it creates more discontinuity and division and diversity under the increase of the village conditions. The Global Village is far more diverse.
After the publication of Understanding Media, McLuhan starts to use the term Global Theater to emphasise the changeover from consumer to producer, from acquisition to involvement, from job holding to role playing, stressing that there is no more community to clothe the naked specialist.
Read more about this topic: Global Village (term)
Famous quotes containing the words global, village and/or theatre:
“Much of what Mr. Wallace calls his global thinking is, no matter how you slice it, still “globaloney.” Mr. Wallace’s warp of sense and his woof of nonsense is very tricky cloth out of which to cut the pattern of a post-war world.”
—Clare Boothe Luce (1903–1987)
“I am ashamed to see what a shallow village tale our so-called History is. How many times must we say Rome, and Paris, and Constantinople! What does Rome know of rat and lizard? What are Olympiads and Consulates to these neighboring systems of being? Nay, what food or experience or succor have they for the Esquimaux seal-hunter, or the Kanaka in his canoe, for the fisherman, the stevedore, the porter?”
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“The theatre is the best way of showing the gap between what is said and what is seen to be done, and that is why, ragged and gap-toothed as it is, it has still a far healthier potential than some poorer, abandoned arts.”
—David Hare (b. 1947)