George Zimmer - Management, Activism and Personal Life

Management, Activism and Personal Life

Zimmer's style of corporate management (for example, the company's June 2004 nomination of spiritual guru Deepak Chopra to its board) is peculiar in the view of some, while others perceive his style as cutting-edge.

Zimmer's experience caring for his mother, who died of cancer, led him to support research into the therapeutic use of MDMA, and for his efforts to legalize cannabis (for instance, by making donations equaling $70,500 to support California's Proposition 19 in 2010).

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