Books and Articles
- Total Global Strategy: Managing for Worldwide Competitive Advantage 1992; 1995 - ISBN 0-13-124488-4
- Managing Global Customers, E2007
- Total Global Strategy II, 2003
- Asian Advantage: Key Strategies for Winning in the Asia-Pacific Region, 2000 - ISBN 0-201-33978-1
- Strategies for Central and Eastern Europe, 2000
- Barriers to Entry: A Corporate Strategy Perspective, 1983
- Articles in several leading publications including California Management Review, Harvard Business Review, Sloan Management Review
Read more about this topic: George Yip
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