Luther Pendragon
In 1992, he co-founded the innovative communications consultancy Luther Pendragon with Charles Stewart-Smith, the television journalist. The firm grew through the Nineties off the back of major and often controversial clients such as British Gas, Kimberly Clark, Holocaust Memorial Day and the Hinduja family.
Luther Pendragon lays claim to having developed the professional practice of issues management, but this is disputed in the PR industry. In 2005, the firm was subject to a management buy-out, said to be worth £11 million by the trade magazine PR Week.
Read more about this topic: George Pitcher
Famous quotes containing the word luther:
“Herein is the explanation of the analogies, which exist in all the arts. They are the re-appearance of one mind, working in many materials to many temporary ends. Raphael paints wisdom, Handel sings it, Phidias carves it, Shakspeare writes it, Wren builds it, Columbus sails it, Luther preaches it, Washington arms it, Watt mechanizes it. Painting was called “silent poetry,” and poetry “speaking painting.” The laws of each art are convertible into the laws of every other.”
—Ralph Waldo Emerson (1803–1882)